A restaurant must have a sufficient range of prices. If the type of audience is more affluent, the range will include high-value wines and avoid the low priced. If customers are more modest in purchasing power, (such as those are looking for affordable meals), the letter will a range that includes low-priced wines, provided minimum principles without neglecting quality, avoiding references may be among the most expensive wines. However, in both cases the price range I insist must be sufficient and possibly incorrect margins per bottle. Of course, the more profitable business lunches the wine than any other, if our local customers receive such, the wine should fit in somehow. – Origin. The place of origin of each person determines the tastes and preferences in their choice. If the wine is what you expect, a wine from their region of origin, their acceptance will be increased. This may be representative in some cases, such as bars and restaurants in residential areas where there is people born in other regions, or large roadside restaurants routes whose customers might find wines from their area of origin or foreign clients who appreciate well find some reference chosen their country of origin.
– Age. The average age of consumer on the other side can also identify trends, especially when exploring news. Mature people tend to references and classical areas, while young people often start to try something different and original as possible, such as emerging designations of origin.