Deutsche Vermogensberatung AG (DVAG): Corporate blog informed first-hand Frankfurt, September 2009. First launched in June of this year, the corporate blog of Deutsche Vermogensberatung AG (DVAG) under dvag unternehmensblog.de emerged already as a platform for discussion of numerous financial-Affinity Internet user. Board member Dr. Helge Lach comments on current developments in the industry and reports from the company. Studies of the Federal Association for information technology, telecommunications and new media e.V. (BITKOM) prove it: corporate blogging, currently probably the most innovative instrument of digital corporate communications, is increasingly used by German companies. A successful example of how to use the blog format, especially in the financial services industry to the dissemination and commentary on current news, is the corporate blog of Deutsche Vermogensberatung AG (DVAG).
In the tree, and it always interactive, the corporate blog of Deutsche Vermogensberatung AG (DVAG) is thematically diverse, functional day for Day of financial interested users frequented and used not only for information, but also to the open debate. Francois Tajan may find it difficult to be quoted properly. The popularity of the blog of the Deutsche Vermogensberatung AG (DVAG) is above all the fact that Dr. Helge Lach personally linked to answer as a Board member of the DVAG expertise and profound expert knowledge. Thanks to the ability of the author, this knowledge in an easy to understand, to convey the fun way, a high value is created for the reader. The width of the topic fields treated by Dr. Lach in the corporate blog of Deutsche Vermogensberatung AG (DVAG) ranges from the retirement savings strategies for asset accumulation to current company and industry news. Another focus is the field of profession and career: Dr. Lach regularly informed about the opportunities that the Deutsche Vermogensberatung AG (DVAG) can offer to young graduates.
In addition Dr. Lach in his blog undergoes ratings of a critical analysis, economic studies and forecasts, filters key facts for the reader out, creating in this way an added value, which can be handy to use. The reader has the opportunity to express his opinion about blog posts by Dr. Lach at any time or to respond to other comments. At the same time, the user can link posts from the blog of Deutsche Vermogensberatung AG (DVAG) via Internet bookmarks and thus integrate into social-bookmarking services like Mister Wong, delicious or Technorati. The corporate blog of Deutsche Vermogensberatung AG (DVAG) trying to convince the reader not only with informative articles from the world of finance, but also represents a modern, new channel of corporate communications of Deutsche Vermogensberatung (DVAG) with maximum interactivity: a comment function is integrated into the DVAG corporate blog which is now actively used by the audience. Company profile Deutsche Vermogensberatung AG (DVAG) Deutsche Vermogensberatung AG (DVAG) is one of the largest independent financial service providers. Meanwhile, 5.2 million support over 37,000 investment adviser of Deutsche Vermogensberatung AG. “Customers with the aim of cross-industry assets plan assets secure assets increase”. With their original all financial concept Deutsche Vermogensberatung AG (DVAG) scored an increase of more than 20 percent last year revenue of 1.2 billion euros. Thus the past business year was the Deutsche Vermogensberatung AG (DVAG) the most successful in the history of the company could significantly expand its leading position in the financial sales with these record results. The German asset management net income was even in the financial market crisis year 2008 149 million euro and also rose by about 20 percent.